Often a major challenge in determining if and how to make changes or improvements is to conduct an effective fact-finding mission. In some cases, this could take weeks or even months of painstaking research. Especially under today’s market pressure, organizations often don’t take the time they should to get accurate, reliable information. People often cloud…
Cross-departmental Teams Create Cohesion
For years, some companies put their focus on individualism, on competition, encouraging employees to show their prowess on the climb up the ladder, not worrying about who theymay step on in the process. That paradigm has been shifting for awhile now. We know that teamwork is a major factor in succeeding in the workplace. In…
Millenials Respond Most to Social Media Marketing
As a small business owner, I know firsthand that social media is not only an economical way to advertise to my target market, but is also a superior marketing mechanism for many reasons. I am able to track- in real-time, many nuggets of important information like referring URL’s; click-through rates on display advertising; stats for…
Give In but Don’t Give Up
Life can be satisfying and magnificent, but there are times when it can also be devastating. It can bring you to your knees in a pitiful, helpless, and hopeless state. Broken relationships, the loss of a loved one, or the physical devastation of a natural disaster can leave you feeling overwhelmed and powerless. One example…